Category Archive for: ‘Case Study’

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Troika launches Time Warner Cable Sportsnet and Deportes

Beautiful new work from Troika. Time Warner Cable Sports has teamed up with brand consultancy & creative agency Troika to build the brand strategy, identity, and advertising campaign for America‚Äôs newest regional sports networks, and the first ever Spanish-language RSN, Time Warner Cable Sportsnet & Deportes. The networks launched on October 1st, 2012, and hold exclusive rights to air Los …

Troika for Sunday Night Football

Watching Sunday Night Football last night I was reminded how great Troika’s work for both Football Night in America and Sunday Night Football is. If you haven’t seen their case study for this work, I highly recommend it. It’s a quick read and is really interesting.   *Update* Looks like Chicago’s own J. Ivy made an appearance in the opener …

Troika for the Golf Channel

Sorry for the lack of posts lately. Been really busy at my day job. As always, if you’ve got any sports motion graphics be sure to send me a link. More great work from Troika. Thanks Mika for the contribution. Hit the jump for the press release. Some great info.

David Fraser Sports Reel

Fraser Davidson Sports Identity from Fraser Davidson on Vimeo. A short portfolio reel exhibiting some of the design and branding of various sports teams. For more information and the rest of my portfilio, please visit Great sports reel by David Fraser

Green V Jones Jr: Case Study

Great work from John Dickinson and Brett Morris. I love these sort of case studies that break down how they did it. Also, if you’re not familiar with motionworks, check it out. It’s been a fantastic resource for the motion graphics community for years. via

Lift for the Speed Network

GraphicsMafia is proud to share our first behind the scenes article. Lift Motion Design of Chicago recently completed a rebrand of Barrett Jackson on the speed network. The team at Lift was kind enough to answer a few questions about the process. You can view the spot on Lift’s website. Hit the jump for the interview.

Rezn8 for March Madness

Rezn8 with 3 March Madness spots this year. Nice simple effects that don’t overshadow the emotion of each play. You wouldn’t wan’t to detract from those closeups and Rezn8 does a great job of making the graphics the main character when they have to be. Here are a few techniques that work great in these spots and I’ve linked to …

3 Legged Legs for Sprint

Really cool Sprint NASCAR spot (what’s up with all these NASCAR posts lately?) but an even cooler case study. Complete with boards, animatics and pictures. You can learn a lot about the process of creating spots like this from case studies. Especially when they are as in depth as 3 Legged Legs. Keep up the good work guys.